Check out this new hearing aid concept from Designaffairs Studio in Germany. It’s different, unique, and very refreshing. Perhaps too innovative for some, though. This hearing aid is plugged into a large hole in the earlobe. Eww. They have designed an additional plug to add extra amplification.

At least some designers are heading in the right direction, they have the right idea – hearing aids are not just for old people, are they?

The RNID have come out with some new figures. They said the current 9 million deaf and hard of hearing people in the UK will increase to 13 million by the year 2014, due to an ageing population and the iPod generation becoming deaf. Scary figures. I’m expecting hearing aid designs to be revolutionized. Hearing aid design today is all talk and no action.

My personal opinion – I love the idea but I would not want to put a big hole in my earlobe. I would happily wear as this as an earring though. Good for the girls, not so good for the boys.

Images: Designaffairs